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    1. Spied: Audi RS 1. A Sticker Doesn't Always Add Horsepower... or Does It?

      When we first laid eyes on photos of this orange Audi Exclusive A1 shot in the Audi Forum Ingolstadt lower parking garage and posted over on, we weren't sure what to make of it. In some ways, we're still not.

      On first glance, the car looks a LOT like the Samoa Orange quattro prototype we tested several months ago in Canada. That orange A1, said to be Rupert Stadler's own ...
    2. Pre-Production Audi S1 Spotted in Garage at Audi Forum Ingolstadt

      On first inspection, the A1 you see in this photo may look simply like a highly optioned car with Audi Exclusive paint. Such a sighting isn't uncommon in Ingolstadt, particularly in the parking garage below the forum where Audi executives usually park their cars. Look under the surface though, as the guys over at have and more of the car's story is explained and the most obvious clue is the car's ...
    3. Spied: More Shots of Upcoming MQB Generation A3

      Audi's all-new next-generation a3 continues its testing as it marches toward its 2012 debut and Autobild Magazine has run a story including many of the photos they've published thus far of mules making their rounds. Case in point is the 3-door above seen hot weather testing in the States.

      Check out more after the jump.

      Full Story
    4. Video: Evolved Audi e-tron Spyder Turns up in SoCal

      It appears Audi was on location recently in southern California filming their e-tron Spyder concept. The last time we saw this silver example was when it was on location in Le Mans for a few demonstration laps, but it seems to have undergone at least a minor evolution since then. We've no details nor full list of changes, but the extra ventilation scoops on the hood are one obvious indication of at least a minor change. ...
    5. ALMS/ILMC: Andy Blackmore Design Releases 2011 Petit Le Mans Spotter Guide

      Whether you're attending the race in Braselton, Georgia or planning to watch online via Audi TV, we find that there's no better and more accurate way to keep track of Audi Sport's endurance racing activities than with one of Andy Blackmore's Spotter Guides. Blackmore released his guide in time for race week and we're happy to report this latest ALMS guide includes Audi's fantastic R18 TDIs. We're also proud to report that ...
    6. Audi Driver: Napster Creator, Former Facebook Pres Sean Parker

      According to a recent blog post by Forbes Magazine, Napster creator and former Facebook president Sean Parker drives an Audi. That Justin Timberlake, the actor/musician who played Parker in the movie 'Facebook' has had his own ties with Audi is likely a coincidence, but the real life Parker rolls in a V10 Audi ...
    7. Audi Germany Launches ‘Vorsprung durch Technik’ Microsite Highlighting Technology

      Audi Germany has launched a great-looking new microsite as an offshoot of its German market consumer website Themed around the iconic advertising tagline ‘Vorsprung durch Technik’, this multi-media rich website highlights three modern technological pillars on which Ingolstadt is building its future: ultra, connect and e-tron.

      More than likely, Audi enthusiasts likely know what each of these three ...
    8. Underground Racing Reveals New 1000hp Twin Turbo System for Audi R8 V10

      Back in 2009, North Carolina-based Underground Racing popped up on our radar when they went and placed a twin turbo system on the Lamborghini Gallardo Nera. Given the similarities between the Gallardo V10 and the R8 V10, we rang them up to see if they were considering an R8 kit. They confirmed they were and now the fruits of their labor are live and in the numbers on their website. There are four configurations, ranging ...
    9. Audi RS 5 Cabriolet Leaked in Wake of Audi Patent Filing

      Audi recently filed patent photos of the upcoming RS 5 Cabriolet. Intel has been saying for a while that a drop-top version of the RS 5 was on the way and the photos reveal a car that is entirely expected... RS 5 below the belt and a roof treatment identical to that of the S5 Cabriolet.

      Originally the RS 5 Coupe was set for a Detroit debut but since it dropped ...
    10. Georg Kacher Test Drives the Audi urban concept

      Journalist Georg Kacher is on our short list of revered journalists with an insider’s view of the Audi brand and stories like his recent test drive of an Audi urban concept prototype ahead of the Frankfurt IAA prove just why this is so. Kacher’s story, which runs this week on Automobile Magazine’s website, details some of the story and intel behind the car, as well as his own personal ...