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    1. New Audi R8 Print Ad Makes Clever Use of Matryoshka Doll Theme



      We doubt we have to define it, but a Matryoshka doll is that toy of Russian heritage where one doll opens up to reveal another inside... and another... and another. It's a simple idea, and also clever when applied to this new print ad for the R8 by one of Audi's ad agencies DDB Barcelona.

      The tag line for the ad is "Audi R8: A sporty car full of history", which is well exemplified with this computer-rendered ...
    2. Auto Union Type C Blueprints Unearthed at Torrance, CA Estate Sale, Posted on TheCarLounge


      One of the advantages of Fourtitude's networked Vortex Media Group forums are its networked forums, most notably that of The Car Lounge or TCL as we tend to refer to it in emails and typed communications around our offices. TCL has become a fixture of people with all sorts of automotive interest and that's particularly exemplified in posts like one we found today by a forum user on here known as renglish ...
    3. AutoBild's Most Childish Comparison: Auto Union Silver Arrow vs. Rat Rod



      It's a PR nuisance: major magazine rings up the communications office looking to compare the latest, greatest offering with something else. Unless you win and win against something brag-worthy it's not really worth it. Given that, we wonder how Audi PR bosses viewed the pitch from Autobild to let a couple of six year olds pit their 1:2 scale motorized Auto Union Silburpfeil against a homemade rat rod of like scale.
      ...