Usual CL banter. I wonder how many of us have worked at both kinds of dealerships?
I've been at a few low-end dealers (Ford, GM, Dodge) and one high-end dealership (Porsche, Benz, Audi).
Used cars will always pay better than new.
High end cars almost always pay better than low end cars.
You do sell fewer high end cars, so you have fewer salespeople working them.
You will find 1% of all car salespeople make more than $80K a year.
1%...Now ask yourself if you believe you've met that person selling VWs, a car that pays $1,500 total profit to the dealer at sticker. Not enough to even bonus on, in most dealerships. And that's before any discount.
At any rate, there's always one person who gets shafted in a vehicle sale, and it's more often than not the salesperson.
The buyer gets a vehicle they believe was worth what they spent, the dealership makes good money on the vast majority of sales, but the salesperson may not have even made enough gross profit (above invoice) to even get paid.
Just another post in a sea of posts, let's see who listened.