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    Thread: Brochure Archive - Mercedes Benz, 1971

    1. Get Off My Lawn!!! vwlarry's Avatar
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      06-20-2009 07:05 AM #1
      This is what you might call a "classy" brochure. I always have, anyway. Mercedes Benz was a far different carmaker 40 years ago than it is today, and after reading this brochure you may possibly agree with my assessment. Take a trip back to a time when German automobiles stood for something a bit more than just "cars". They set a standard, and what's more, they honored their own standards, year after year. That's what took them to the top of the heap. I think they may have forgotten what got them there in recent years, though.
      There is a nice little treat for Mercedes Benz afficianados in the last pages. Seldom seen, much appreciated. [IMG]http://**********************/smile/emthup.gif[/IMG]



























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    2. Senior Member J-Tim's Avatar
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      06-20-2009 07:14 AM #2
      You did that just to tease, me didn't ya ?
      I really, REALLY want a W108 3.5L 280SE!
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      06-20-2009 07:43 AM #3
      Thank you for this!
      Do you have any W115 brochures?
      Mercedes-Benz. The Cadillac of automobiles.
      djk

    4. Member Galrot's Avatar
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      06-20-2009 08:09 AM #4
      I love every car from that line up except for the Sl (like I've said before). Mercedes styling of the sixties really did it for me.

    5. Member konkomania's Avatar
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      06-20-2009 09:55 AM #5
      I love that 600.

    6. Senior Member Lwize's Avatar
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      06-20-2009 10:45 AM #6
      I like how Mercedes refers to them as "motor cars" as opposed to "cars". In Newport Beach, Fletcher Jones Motor Cars MB commercials still go for that upper crust air -- so pretentious.
      2,900RPM at 60MPH with the 4.5L V-8 doesn't sound too leisurely to me. IIRC, the 3rd gear on the 3sp had a 1:1 ratio -- no overdrive.
      :gift:

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      06-20-2009 10:59 AM #7
      Awesome way to start a day, thank you for that!! I've always admired this generation of MB "motor cars", but I never knew how much tech. was in them! Thanks again Larry

    8. Member Live-Wire's Avatar
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      06-20-2009 11:53 AM #8
      I love the line on the 280 brochure; all luxury cars appear to be comfortable during a short test drive. Our 280SE feels comfortable after an all-day drive.
      A lot of cars sold today still haven't figured this one out

      Had to laugh at the "lack off" features list they give.... We don't have vanity mirrors!!! I guess their owners weren't vein.

    9. Get Off My Lawn!!! vwlarry's Avatar
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      06-21-2009 09:33 AM #9
      It's difficult to adequately explain just how much Mercedes Benz automobiles were "a world apart" from all other maker's machines 3 decades ago. Now they're just another anonymous "luxury" car in a nondescript herd of "luxury" cars. But, look at these cars in this catalog, and try to compare them with anyone else's expensive, top-line cars of that time. You just can't compare them. This is what made Mercedes Benz the gold-standard of automobiles...they stood apart from the crowd visually, technically, and dynamically. The company marched to its own beat, and the public gradually recognized this as a real virtue. It made the other carmakers look rather lame and "me-too" in nature. Mercedes Benz had to capitulate in the early 1990s, and adopt the same contemptible me-too-ism in their philosophy as everyone else, though, in order to not be overwhelmed by the Asian competition that had buyers turning away from "stuffy" old Mercedes Benz automobiles by droves. Twenty years later, the conversion is pretty much complete. Mercedes Benz cars are no longer standouts in any way, other than in their somewhat pathetic attempts to differentiate themselves from the competition by stuffing ridiculously high-powered, fuel-slurping powertrains into their largely lookalike cars. This strategy works for awhile, but eventually it reaches its upper limits, and then, where do they go from there? It's sad to see a carmaker that, for 100 years, stood for the concept of "quality built-in", turn into just another carmaker that goes with the more cynical "quality added-on" way of building its products, but that's what has happened to the three-pointed-star cars.


      Modified by vwlarry at 9:35 AM 6-21-2009
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    10. Member DUTCHMANia's Avatar
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      06-21-2009 09:38 AM #10
      do you have type 43 Audi brochures you could scan?
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    11. Get Off My Lawn!!! vwlarry's Avatar
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      06-21-2009 09:52 AM #11
      Need Audi-to-English translation of "type 43", bitte. Danke Schoen in advance, btw.
      Do you enjoy old cars and long-winded stories about them? If your answer is "yes", then you might enjoy my blogpage. Try it here: http://vwlarry.blogspot.com . Leave a comment, too; I love feedback! Thanx for reading.

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    12. 06-21-2009 09:55 AM #12
      Even as a kid & passenger in the 280 SEL and 300 SEL 6.3, I was amazed at the refinement in those machines back then and their bank vault feel. Since I haven't been in any of the current Caddies I still wonder if America has ever built anything that tight yet? All I know is I was disappointed with the feel of a G37 AWD sedan I drove this year.

    13. Member DUTCHMANia's Avatar
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      06-21-2009 09:59 AM #13
      Quote, originally posted by vwlarry »
      Need Audi-to-English translation of "type 43", bitte. Danke Schoen in advance, btw.
      late 70's early 80's (mine is an 81 and one of the last) Audi 100 and 200 i think that's the 5000 in the US
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    14. Member 20V BUG's Avatar
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      06-21-2009 10:03 AM #14
      I will take one 280 SE please.
      Member Since: 5/31/03

      <(^.^<) <(^.^)> (>^.^)>

    15. Get Off My Lawn!!! vwlarry's Avatar
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      06-21-2009 10:12 AM #15
      Quote, originally posted by DUTCHMANia &raquo;
      late 70's early 80's (mine is an 81 and one of the last) Audi 100 and 200 i think that's the 5000 in the US

      I think this is what you're seeking: http://forums.vwvortex.com/zerothread?id=4440865
      I have others, quite a few actually, but unfortunately they're of a much larger format than my scanner can handle. 'Shame really.
      Do you enjoy old cars and long-winded stories about them? If your answer is "yes", then you might enjoy my blogpage. Try it here: http://vwlarry.blogspot.com . Leave a comment, too; I love feedback! Thanx for reading.

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    16. Member DUTCHMANia's Avatar
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      06-21-2009 10:14 AM #16
      that's it!!! thanks.. i must have missed that thread [IMG]http://**********************/smile/emthup.gif[/IMG]
      Welcome to the internet:
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    17. Get Off My Lawn!!! vwlarry's Avatar
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      06-21-2009 10:18 AM #17
      I know you did, because you're already mentioned in it!
      Do you enjoy old cars and long-winded stories about them? If your answer is "yes", then you might enjoy my blogpage. Try it here: http://vwlarry.blogspot.com . Leave a comment, too; I love feedback! Thanx for reading.

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    18. Member B5tevo's Avatar
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      06-21-2009 10:28 AM #18
      Quote, originally posted by vwlarry &raquo;
      I think this is what you're seeking: http://forums.vwvortex.com/zerothread?id=4440865
      I have others, quite a few actually, but unfortunately they're of a much larger format than my scanner can handle. 'Shame really.

      Lets start a collection to get Larry a bigger scanner!
      Thanks Larry, I don't know much on old Benzes, and thats no way to go through life.

    19. Member MEIN_VW's Avatar
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      06-21-2009 11:59 AM #19
      Quote, originally posted by vwlarry &raquo;
      I have others, quite a few actually, but unfortunately they're of a much larger format than my scanner can handle. 'Shame really.

      I have the exact same problem. I've got some really nice brochures that are just way too big for my scanner. My BMW 850i brochure, for one, is just massive.

    20. Member HerrGolf's Avatar
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      06-21-2009 12:24 PM #20
      If a W114/115 brochure is available in a scannable format, please post it. Keep these coming, and thank you!

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      06-21-2009 12:30 PM #21
      I used to love MB, sad what happened to their cars.

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      06-21-2009 12:42 PM #22
      Quote, originally posted by vwlarry &raquo;
      Mercedes Benz had to capitulate in the early 1990s, and adopt the same contemptible me-too-ism in their philosophy as everyone else, though, in order to not be overwhelmed by the Asian competition that had buyers turning away from "stuffy" old Mercedes Benz automobiles by droves.

      I would argue that M-B had become complacent and stagnant. The Japanese luxo brands (and Lexus in particular) showed people that you could have a luxury car without electrical gremlins, reliability issues, or breath taking parts and labour costs.
      Quote Originally Posted by 20aeman View Post
      No, the real enthusiast vehicle would be the RX8. It combines V12 Lamborghini gas mileage with Hyundai Genesis 4cyl. performance.

    23. 06-21-2009 01:55 PM #23

      The root of evil:
      Shareholder value over stakeholder value, greedy managers and cost-cutting over satisfied customers and sophistication
      happend to A LOT of companies
      oh, and I can tell you the exact time when it happend to Mercedes:
      when Jürgen Schrempp became CEO in 1995 ( also responsible for the horrible Daimlerchrysler "merger", so he could adjust his salary to american standards and cash the bonus, which was based on what the companies were worth BEFORE the merger. He has a long history of fireing ten thousands of workers, "cost cutting" but raising his own salary, not paying taxes etc.)


    24. Get Off My Lawn!!! vwlarry's Avatar
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      06-22-2009 08:33 AM #24
      I'm very sorry about this mess with these threads. My photobucket account has been open for several years now, with no problems at all, and I received NO WARNING that I was about to commit such a violation that they would expunge EVERYTHING in my account because of it. I'm so angry now I'm spitting .38 caliber rounds.
      Do you enjoy old cars and long-winded stories about them? If your answer is "yes", then you might enjoy my blogpage. Try it here: http://vwlarry.blogspot.com . Leave a comment, too; I love feedback! Thanx for reading.

      “To avoid criticism say nothing, do nothing, be nothing.” - Aristotle

    25. Get Off My Lawn!!! vwlarry's Avatar
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      07-26-2009 04:52 PM #25
      Resurrection time for my archive threads, since Photobucket decided to commute my sentence, and my images are available once again. Cool beans and all that.
      Do you enjoy old cars and long-winded stories about them? If your answer is "yes", then you might enjoy my blogpage. Try it here: http://vwlarry.blogspot.com . Leave a comment, too; I love feedback! Thanx for reading.

      “To avoid criticism say nothing, do nothing, be nothing.” - Aristotle

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