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Thread: Volkswagen Partners with Fender On New Sound System

  1. jamie@vwvortex
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    Volkswagen Partners with Fender On New Sound System

    12-09-2010 02:05 PM #1
    Herndon, VA – Volkswagen of America, Inc. announced today it has joined forces with Fender Musical Instruments Corp. to bring the raw emotion of a live music performance to the driving experience. The company’s partnership with Fender will equip select 2012 models with the all-new Fender Premium Audio System.

    “The best seat in the house is now behind the wheel of a Volkswagen,” said Jonathan Browning, President and CEO, Volkswagen Group of America. “Our two iconic companies — one with a passion for driving, one with a passion for music — are joining forces to bring the raw emotion of live music to the driving experience.”

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  3. Dan Halen
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    12-09-2010 02:08 PM #2
    Interesting...
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  4. airblaster33
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    03-17-2011 07:11 PM #3
    Doesn't Seem like many replies to this thread. Anybody got comments? I think it sounds like a good idea, more so a strategic alliance to further market and take over more market share and combine two strong firms and putting them together.
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  5. djdub
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    03-18-2011 07:07 PM #4
    Panasonic makes solid stereo equipment, it will be cool to hear these Fender products in the upcoming VWs. I wish it was going to be implemented in the Golf R. Glad we will be getting the Dynaudio option though still.
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  6. 16vSciroccoFrank
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    05-09-2011 10:35 AM #5
    Im very interested!
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  7. PSU
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    05-29-2011 04:53 PM #6
    Interested to see how this all pans out.

    I had no idea Fender was even involved in the automotive industry.
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  8. VW_Hippie
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    05-30-2011 11:41 AM #7
    I heard that fender is just doing the audio tuning and not the actual equipment.
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  9. MK6CarbonGTI
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    06-03-2011 06:03 PM #8
    I thought they only did guitars
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  10. medicalVdub
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    06-10-2011 03:33 AM #9
    Listening to my turbo spool and my exhaust is all the music I need.
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