Username or Email Address
Do you already have an account?
Forgot your password?
  • Log in or Sign up

    VWVortex


    Page 1 of 2 12 LastLast
    Results 1 to 35 of 41

    Thread: New Passat Pricing Announced

    1. Senior Member
      Join Date
      Jul 1st, 2002
      Location
      Chicago, IL
      Posts
      23,225
      02-08-2011 05:07 PM #1


      Following being the subject of the most popular commercial during the Super Bowl, Volkswagen's new Passat is at the top of everyone's mind this week. Little detail is known about the cart thus far, but the commercial did give us one bit of insight; the price will start around $20,000.

      FULL STORY

    2. Member Rabbit5GTI's Avatar
      Join Date
      Dec 2nd, 2006
      Location
      Near McBanagon
      Posts
      14,381
      Vehicles
      1989 Porsche 944, 2006 VW GTI, 2014 Mazda 6
      02-08-2011 05:21 PM #2
      Isn't this really just a case of 'Captain Obvious' talk?

      That C&D blog doesn't really tell anything that we didn't already know from watching the Superbowl Ad...and VW had been saying all along that the base model would start around 20k anyways. (which they even cite in said blog)

    3. Banned iPinch's Avatar
      Join Date
      Oct 24th, 2008
      Location
      Chesapeake, VA
      Posts
      4,442
      Vehicles
      askavwsalesguy.com
      02-08-2011 06:56 PM #3
      DUH! it was on the Superbowl ad fine print LOL!

    4. Member Njaneer's Avatar
      Join Date
      Oct 2nd, 2006
      Location
      West Palm Beach, FL
      Posts
      342
      02-08-2011 09:21 PM #4
      Interesting marketing to see the Passat priced in the same range as the Jetta, I really wonder how this is going to fly in the long haul?


    5. Member luckeydoug1's Avatar
      Join Date
      Feb 11th, 2001
      Posts
      826
      Vehicles
      08 TR R32, 12 TR Golf R (about to be traded for a Wrangler), 11 Blk Touareg Exec
      02-08-2011 09:43 PM #5
      Quote Originally Posted by tom@vwvortex View Post

      Following being the subject of the most popular commercial during the Super Bowl, Volkswagen's new Passat is at the top of everyone's mind this week. Little detail is known about the cart thus far, but the commercial did give us one bit of insight; the price will start around $20,000.
      (emphasis in the quote is mine....) Intentional mistake or slip of the tongue ?? Reminds me a bit of the Mercury official a few years back that referred to the Mercury Mystique as the Mercury Mistake in a press conference!

    6. Member NewsJunkie's Avatar
      Join Date
      Sep 28th, 2004
      Location
      Raleigh, NC
      Posts
      4,821
      Vehicles
      2015 VW GTI
      02-08-2011 10:27 PM #6
      Quote Originally Posted by Njaneer View Post
      Interesting marketing to see the Passat priced in the same range as the Jetta, I really wonder how this is going to fly in the long haul?

      besides the more upmarket B6, how is that any different from previous models?

      Better question: how is that different from any other brand ever?

    7. Member liquid stereo's Avatar
      Join Date
      Feb 26th, 2003
      Location
      Saint Paul, MN, USA
      Posts
      2,762
      Vehicles
      Eos (2007), Karmann Ghia (1969)
      02-08-2011 10:49 PM #7
      Not lost but gone. Gone for good. A 2.5 slow or a 3.6 heavy and thirsty.

      Quote Originally Posted by tom@vwvortex View Post


      Following being the subject of the most popular commercial during the Super Bowl, Volkswagen's new Passat is at the top of everyone's mind this week. Little detail is known about the cart thus far, but the commercial did give us one bit of insight; the price will start around $20,000.

      FULL STORY

    8. Member BostonB6's Avatar
      Join Date
      Nov 16th, 2005
      Posts
      9,112
      Vehicles
      2013 BMW E93 328i / 2012 Edge
      02-08-2011 11:06 PM #8
      2.0T Wolfsburg?

    9. 02-09-2011 10:06 AM #9
      Lets hope the VR6 doesnt cost that much! If so VW might as well throw in the towel now and forget about competing with te Accord and Camry

    10. Member Hajduk's Avatar
      Join Date
      Jan 24th, 2000
      Location
      Ottawa CDN
      Posts
      14,820
      Vehicles
      2010 Golf GTI
      02-09-2011 10:39 AM #10
      Quote Originally Posted by davidkolean@crownmotors View Post
      Lets hope the VR6 doesnt cost that much! If so VW might as well throw in the towel now and forget about competing with te Accord and Camry
      A loaded Accord is also $32K

    11. 02-09-2011 12:59 PM #11
      Still haven't seen anything, anywhere that says when it will be available.

    12. Member Njaneer's Avatar
      Join Date
      Oct 2nd, 2006
      Location
      West Palm Beach, FL
      Posts
      342
      02-09-2011 01:11 PM #12
      Quote Originally Posted by NewsJunkie View Post
      besides the more upmarket B6, how is that any different from previous models?

      Better question: how is that different from any other brand ever?
      When was the last time you could buy a Jetta for the same price as a Passat or vice versa? GLX Jetta, GLI dipped into that range but not the base models.

    13. Member Hajduk's Avatar
      Join Date
      Jan 24th, 2000
      Location
      Ottawa CDN
      Posts
      14,820
      Vehicles
      2010 Golf GTI
      02-09-2011 03:00 PM #13
      Quote Originally Posted by keycom View Post
      Still haven't seen anything, anywhere that says when it will be available.
      Around August

    14. Member XM_Rocks's Avatar
      Join Date
      Jan 29th, 2005
      Location
      Austin, TX
      Posts
      8,815
      Vehicles
      E90 335i and MK6 Golf
      02-09-2011 03:10 PM #14
      VR6? What a strange decision... I am surprised they wouldn't drop in a K04'd 2.0T.

      CAFE anyone?

      The 2.5 @ $20k is an amazing value.

    15. Member liquid stereo's Avatar
      Join Date
      Feb 26th, 2003
      Location
      Saint Paul, MN, USA
      Posts
      2,762
      Vehicles
      Eos (2007), Karmann Ghia (1969)
      02-09-2011 03:35 PM #15
      Its an amazing value if (a) performance or mileage is unimportant and (b) the materials quality is not Jettaesque.

      Quote Originally Posted by XM_Rocks View Post
      VR6? What a strange decision... I am surprised they wouldn't drop in a K04'd 2.0T.

      CAFE anyone?

      The 2.5 @ $20k is an amazing value.

    16. Member
      Join Date
      Jan 29th, 2011
      Location
      Langhorne PA
      Posts
      184
      Vehicles
      Own 2003 Jetta Wagon 1.8T & 2008 Jetta Sedan SE. Owned 1991 Jetta GL. 1997 Jetta GL 1998 Jetta TDI
      02-09-2011 03:36 PM #16
      2011 Toyota Camry XLE
      Invoice $28,238
      MSRP $31,146


      2011 Honda Accord Sedan EX-L V-6
      Invoice $27,419
      MSRP $30,180
      Jim L VW Certified Sales Master since 1999

    17. Member
      Join Date
      Jan 29th, 2011
      Location
      Langhorne PA
      Posts
      184
      Vehicles
      Own 2003 Jetta Wagon 1.8T & 2008 Jetta Sedan SE. Owned 1991 Jetta GL. 1997 Jetta GL 1998 Jetta TDI
      02-09-2011 03:45 PM #17
      HTML Code:
      [I]Interesting marketing to see the Passat priced in the same range as the Jetta, I really wonder how this is going to fly in the long haul?[/I]


      The BASE Price for the 2011 Jetta is around $15k the 2012 Passat will be around $20K.

      I think being $5k apart does not qualify as "the same range" but... I could be wrong!
      Jim L VW Certified Sales Master since 1999

    18. 02-09-2011 07:04 PM #18
      "No hard figures... until spring"=New Passat pricing has NOT been announced. Idiots!

    19. Member XM_Rocks's Avatar
      Join Date
      Jan 29th, 2005
      Location
      Austin, TX
      Posts
      8,815
      Vehicles
      E90 335i and MK6 Golf
      02-09-2011 09:06 PM #19
      Quote Originally Posted by liquid stereo View Post
      Its an amazing value if (a) performance or mileage is unimportant and (b) the materials quality is not Jettaesque.
      Well seeing how B6 Passats at premium pricing languished on dealer lots and VWoA is hemorrhaging money something has to change.

      BTW I disagree with your points.

      Have you driven a MK6 Jetta or Golf with the 2.5?

      My wife's Golf with the 2.5 gets 32-34MPG on the highway and the engine has a good amount of torque in the mid-range that makes it feel faster than it is.

      The days of the 2.5 getting mid 20's is over. The gearing in the new MK6 cars make the car amazingly frugal.

      Especially when you consider you are using regular gas.

      The only drawback to the 2.5 is that it is a bit unrefined and coarse but honestly its probably the most reliable engine VW makes so I can look past it.

      Remember the Passat has IRS and no 2.Slow.

      While I believe the exterior is yawn inducing the interior is nicer in form than the B6 imo (not a fan of the angular design).

      The soft touch is overrated... how often do you touch your dash? Both my MK5 GTI and MK6 Golf have it but do I care? No. Would I rather have $500 in my pocket? Yes.

      Everything else in the Passat makes it equal to the competition. So where as the B6 was priced well above the competition and was getting pwned in the market this car can be competitive.

      So every dollar saved and the more Jetta's and Passat's sold might mean better products for the US market. More R models etc.


    20. Member liquid stereo's Avatar
      Join Date
      Feb 26th, 2003
      Location
      Saint Paul, MN, USA
      Posts
      2,762
      Vehicles
      Eos (2007), Karmann Ghia (1969)
      02-10-2011 02:07 PM #20
      I agree that VW has to do something. What's surprising is the little they're doing.
      I have driven the 2.5 (in a Jetta). Very pedestrian. Its fine for a base engine.
      The 3.6 is a nice engine. The problem is the in-between...

      Quote Originally Posted by XM_Rocks View Post
      Well seeing how B6 Passats at premium pricing languished on dealer lots and VWoA is hemorrhaging money something has to change.

      BTW I disagree with your points.

      Have you driven a MK6 Jetta or Golf with the 2.5?

      My wife's Golf with the 2.5 gets 32-34MPG on the highway and the engine has a good amount of torque in the mid-range that makes it feel faster than it is.

      The days of the 2.5 getting mid 20's is over. The gearing in the new MK6 cars make the car amazingly frugal.

      Especially when you consider you are using regular gas.

      The only drawback to the 2.5 is that it is a bit unrefined and coarse but honestly its probably the most reliable engine VW makes so I can look past it.

      Remember the Passat has IRS and no 2.Slow.

      While I believe the exterior is yawn inducing the interior is nicer in form than the B6 imo (not a fan of the angular design).

      The soft touch is overrated... how often do you touch your dash? Both my MK5 GTI and MK6 Golf have it but do I care? No. Would I rather have $500 in my pocket? Yes.

      Everything else in the Passat makes it equal to the competition. So where as the B6 was priced well above the competition and was getting pwned in the market this car can be competitive.

      So every dollar saved and the more Jetta's and Passat's sold might mean better products for the US market. More R models etc.


    21. Member
      Join Date
      Jul 21st, 2003
      Location
      CT
      Posts
      1,663
      02-10-2011 04:44 PM #21
      Quote Originally Posted by liquid stereo View Post
      Its an amazing value if (a) performance or mileage is unimportant and (b) the materials quality is not Jettaesque.
      a) The 2.5 is adequate to the task at hand. It gets good mileage, has a nice torque band and only suffers when compared to the amazing 2.0t. b) The new Jetta isn't nearly as bad as the internet squawkers make it sound. We own a 2010 GTI and I would drive a MkVI Jetta and not think twice about the dash. It's a damned good interior, price considered, and the price is pretty attractive.

      VW seems determined to sell more cars by making them affordable to more people. Volks-Wagen, remember? Sounds like a reasonable plan to me. And face it, we enthusiasts have been doing a piss-poor job moving cars off the lot lately. I've seen exactly two new GTI's on the road here in my corner of CT since we bought ours. Back in the day, I used to pass Mk1 and Mk2 GTI's left and right.

    22. Member mexglx's Avatar
      Join Date
      Apr 21st, 2003
      Location
      Memphis
      Posts
      348
      Vehicles
      '07 B6 Wagon 3.6, '05 E46 M3 ZCP, '96 J3 GL [SOLD], '97 J3 GLX [SOLD] '05.5 JV [Sold],
      02-10-2011 06:41 PM #22
      Njaneer;69891572 Interesting marketing to see the Passat priced in the same range as the Jetta, I really wonder how this is going to fly in the long haul
      It will fly great. Base Jetta $16K vs base Passat $20.5K yeah, not the same range. GLI $27K vs SEL $32.5K again not the same. Sure an expensive Jetta costs what a stripped Passat costs. An M3 costs what a stripped 7er or middle 5er costs. An RS4 costs a lot more than an A5 or A6. Stop hating.

      Lets hope the VR6 doesnt cost that much! If so VW might as well throw in the towel now and forget about competing with te Accord and Camry
      Base Accord starts at $21.5K vs $20.5 Passat S, Accord EX-L v6 $33.5K vs Passat SEL $32.5. Passat beats it, basically the same or cheaper. Stop Hating!

      They are going head to head with the Accord and the Camry and have the price advantage at first glance. They only need to work on the reliability and service capability. Which they have time to do. In going with tried and true reliable engines in the Passat they are avoiding possible bad 1st impressions. I just drove an Impala LTZ (3.9L, 233 hp, rental)from Memphis to St. Louis and only managed 24mpg in 20deg weather, clean roads, sunny. Cruised at 75 the whole way. My Passat wagon 3.6 gets 27 mpg or better on-hwy.


      VW has a great strategy to be successful in N.A. We will get a couple enthusiast models that only we like that will be low volume and VWs olive branch to us (new GLI, GTi, Golf R) We may not get a Passat Wagon but we will get the Passat TDI. Can't have it all but it looks good. Plus is they can reach their sales goals, I am sure we may see more and cooler models find there way here. Lets hope for 100K Passat sales within 2 years even if we vortexers all buy Golf diesels and Jetta GLI's
      Last edited by mexglx; 02-10-2011 at 06:45 PM. Reason: fixed quote

    23. Senior Member feels_road's Avatar
      Join Date
      Jan 27th, 2005
      Location
      East Bay Area
      Posts
      22,352
      Vehicles
      2010 MkVI MT TDI Golf, 2000 B5 4M Passat Wagon
      02-11-2011 04:08 AM #23
      Quote Originally Posted by XM_Rocks View Post
      VR6? What a strange decision... I am surprised they wouldn't drop in a K04'd 2.0T.

      CAFE anyone?
      The VR6 gets pretty decent mileage, and a "K04'd 2.0T" simply does not fit this car's market. But how do you know they are not going to put in the transverse 260ft-lbs 2.0T from the Audi TT, as late introduction? Or a frugal ~200hp 1.8T - one of the engines supposedly going to be built in the new Mexican engine plant? What about making very mild hybrid standard (start-stop, and smart alternator)?

      I am not going to defend VW on this - their timing is always awkward and conservative and never quite fits even the most obvious realities of the US market development (in part because traditionally, we got modified Euro or world market leftovers). Yet, they should have 1.4T, 1.6T, and 1.8T engines available - now! - for much of their range. They should also have either the Up! or Polo ready for the US market, now.

      In Europe, their strategy of being late but the best works - but here, they are also the most expensive, and viewed (rightly or not) one of the least reliable. So, being late, expensive, and questionable is not a good thing. Their market strategy should incorporate clear pathways of how to enable high-quality, reliable products over a wide range of models and engines in demand in the years ahead at a competitive price, in the US (and Canada, and Mexico). They have made progress, but the latter, italicized aspect is still lacking to such an extent that I still have doubts about the speed at which they can implement change.

      The urgent need for more and frugal engines and the mild hybrid technology has been addressed (by myself and others) here for at least a decade. It's like back in the early nineties, when I had discussions with one of the lead VW engineers (responsible for the development of crash safety strategies - but nevertheless). I asked him why VW was not developing a car-based, practical, somewhat frugal CUV - a market that was easily predicted to have enormous growth. All I got was blank stares - he truly did not know what I was talking about, had never heard of it, and knew that there was nada in the five-year plan*.

      (*) I stuck that in on purpose, because it has the East German, "Es geht alles seinen sozialistischen Gang," snail-pace, slime-viscous, little drive - little progress, connotation.
      Last edited by feels_road; 02-11-2011 at 04:37 AM.

    24. Member Rabbit5GTI's Avatar
      Join Date
      Dec 2nd, 2006
      Location
      Near McBanagon
      Posts
      14,381
      Vehicles
      1989 Porsche 944, 2006 VW GTI, 2014 Mazda 6
      02-11-2011 06:13 AM #24
      Quote Originally Posted by feels_road View Post
      The VR6 gets pretty decent mileage, and a "K04'd 2.0T" simply does not fit this car's market. But how do you know they are not going to put in the transverse 260ft-lbs 2.0T from the Audi TT, as late introduction?
      Well, I know that the 'K04'd 2.0T' is dubber-speak...but the 260 lb/ft tq 2.0T from the TT and upcoming Golf R is the K04'd 2.0T

      Personally, I'm glad they're using the VR6 instead of a higher-output 2.0T

    25. Member
      Join Date
      Jan 29th, 2011
      Location
      Langhorne PA
      Posts
      184
      Vehicles
      Own 2003 Jetta Wagon 1.8T & 2008 Jetta Sedan SE. Owned 1991 Jetta GL. 1997 Jetta GL 1998 Jetta TDI
      02-11-2011 01:13 PM #25
      Base Accord starts at $21.5K vs $20.5 Passat S, Accord EX-L v6 $33.5K vs Passat SEL $32.5. Passat beats it, basically the same or cheaper.

      Where did you get pricing for the new Passat?

      The order guide only shows the 2012 EOS & CC.
      Jim L VW Certified Sales Master since 1999

    26. 02-11-2011 04:51 PM #26
      Any word on a wagon being produced?
      VR6 or TDI wagon would be really slick!

    27. Senior Member feels_road's Avatar
      Join Date
      Jan 27th, 2005
      Location
      East Bay Area
      Posts
      22,352
      Vehicles
      2010 MkVI MT TDI Golf, 2000 B5 4M Passat Wagon
      02-12-2011 05:30 AM #27
      Quote Originally Posted by Rabbit5GTI View Post
      Well, I know that the 'K04'd 2.0T' is dubber-speak...but the 260 lb/ft tq 2.0T from the TT and upcoming Golf R is the K04'd 2.0T

      Personally, I'm glad they're using the VR6 instead of a higher-output 2.0T
      No - that's the engine in the TT-S. The TT has a transverse version of the longitudinal 211hp, 258ft-lbs Audi engine in the A4 etc. - the one I was talking about.

    28. Member Rabbit5GTI's Avatar
      Join Date
      Dec 2nd, 2006
      Location
      Near McBanagon
      Posts
      14,381
      Vehicles
      1989 Porsche 944, 2006 VW GTI, 2014 Mazda 6
      02-12-2011 09:33 AM #28
      Quote Originally Posted by feels_road View Post
      No - that's the engine in the TT-S. The TT has a transverse version of the longitudinal 211hp, 258ft-lbs Audi engine in the A4 etc. - the one I was talking about.
      Gotcha...just automatically thought tt-s.

    29. Member mexglx's Avatar
      Join Date
      Apr 21st, 2003
      Location
      Memphis
      Posts
      348
      Vehicles
      '07 B6 Wagon 3.6, '05 E46 M3 ZCP, '96 J3 GL [SOLD], '97 J3 GLX [SOLD] '05.5 JV [Sold],
      02-15-2011 11:22 PM #29
      Quote Originally Posted by OZ.IN.USA View Post
      Base Accord starts at $21.5K vs $20.5 Passat S, Accord EX-L v6 $33.5K vs Passat SEL $32.5. Passat beats it, basically the same or cheaper.

      Where did you get pricing for the new Passat?

      The order guide only shows the 2012 EOS & CC.
      It was in the first post of this thread.

      "Well today, Car and Driver's blog claims to know the actual number. The base-model Passat S will cost $20,590, and will be powered by the company's 2.5-liter 5-cylinder engine."
      http://www.vwvortex.com/artman/publi...cle_2875.shtml
      http://blog.caranddriver.com/2012-vw...-to-run-32950/

    30. Member
      Join Date
      Jan 29th, 2011
      Location
      Langhorne PA
      Posts
      184
      Vehicles
      Own 2003 Jetta Wagon 1.8T & 2008 Jetta Sedan SE. Owned 1991 Jetta GL. 1997 Jetta GL 1998 Jetta TDI
      02-16-2011 01:21 PM #30
      Quote Originally Posted by mexglx View Post
      It was in the first post of this thread.

      "Well today, Car and Driver's blog claims to know the actual number. The base-model Passat S will cost $20,590, and will be powered by the company's 2.5-liter 5-cylinder engine."
      http://www.vwvortex.com/artman/publi...cle_2875.shtml
      http://blog.caranddriver.com/2012-vw...-to-run-32950/
      Thanks. I saw that post but we already now the Base price. I was questioning the $32K price as I haven't seen this price in any official VW pricing yet.
      Jim L VW Certified Sales Master since 1999

    31. Member Rabbit5GTI's Avatar
      Join Date
      Dec 2nd, 2006
      Location
      Near McBanagon
      Posts
      14,381
      Vehicles
      1989 Porsche 944, 2006 VW GTI, 2014 Mazda 6
      02-16-2011 01:44 PM #31
      Quote Originally Posted by OZ.IN.USA View Post
      Thanks. I saw that post but we already now the Base price. I was questioning the $32K price as I haven't seen this price in any official VW pricing yet.
      The 32k price is noted at the end of the darth vader commercial for a VR6 SEL

    32. Member mexglx's Avatar
      Join Date
      Apr 21st, 2003
      Location
      Memphis
      Posts
      348
      Vehicles
      '07 B6 Wagon 3.6, '05 E46 M3 ZCP, '96 J3 GL [SOLD], '97 J3 GLX [SOLD] '05.5 JV [Sold],
      02-16-2011 01:57 PM #32
      Quote Originally Posted by Rabbit5GTI;700[RIGHT
      [/RIGHT]26577]The 32k price is noted at the end of the darth vader commercial for a VR6 SEL
      Thanks for the follow-up.

    33. Member
      Join Date
      Jan 29th, 2011
      Location
      Langhorne PA
      Posts
      184
      Vehicles
      Own 2003 Jetta Wagon 1.8T & 2008 Jetta Sedan SE. Owned 1991 Jetta GL. 1997 Jetta GL 1998 Jetta TDI
      02-16-2011 02:06 PM #33
      Quote Originally Posted by Rabbit5GTI View Post
      The 32k price is noted at the end of the darth vader commercial for a VR6 SEL
      OK thanks but as Tom Cassady quoted in his article, "No hard figures will come out until spring, but we'll be sure to update you once that happens."

      So until I see official pricing from VW of America on the Order Pricing Guide I'll take that as an estimate.
      Jim L VW Certified Sales Master since 1999

    34. Member KevinC's Avatar
      Join Date
      Feb 16th, 1999
      Location
      Chandler, AZ
      Posts
      8,971
      Vehicles
      '07 Z4 M Coupe, '05 330Ci ZHP
      02-20-2011 08:44 PM #34
      Same dumb strategy as the new Jetta. Have a bargain-basement base price "stripper" model that a) nobody will want to buy, and b) nobody will be able to, because no dealership will stock them, except for MAYBE a single unit loss-leader or two for the Sunday ad in the paper, to drag in suckers that they will then (attempt to) up-sell to a more optioned-up unit on the lot. And $32k+ for the VR6 version? Please. Will they upgrade the interior materials in that model, as they've done with the Jetta GLI? Actually it's not that they "upgraded" them, they just didn't stick us with the downgraded US market-only low-rent interior that all other Jettas get.

      Time will tell, but this seems to me to be the most idiotic marketing strategy in VWoA's history, and that's really saying something, since they have a long history of horrendous marketing. They already tried "Americanizing" the product line with the Westmoreland plant back in the late '70's, and those of us old enough to remember, know how that turned out. I don't see this strategy working at all. They're going to alienate people who like VWs for their "Euro-ness", and have a REAL hard time attracting that Camry/Accord/Hyundai buyer.

      I drove a 2.5 for the first time in a rented Jetta a few weeks ago. That thing is about as agricultural as a '93 Civic's motor. And it gets lousy gas mileage for a "base" motor. Good luck selling that turd to the buyer's they're trying to seduce over from the competition.

    35. Member vwbugstuff's Avatar
      Join Date
      Mar 27th, 2004
      Location
      NW Chicago 'Burbs
      Posts
      1,369
      Vehicles
      2012 CC "R"-Line, 2003 Eurovan, 1979 Westfalia, 1978 Superbeetle Convertible, 1998 New Beetle
      02-20-2011 09:34 PM #35
      Quote Originally Posted by KevinC View Post
      Same dumb strategy as the new Jetta. Have a bargain-basement base price "stripper" model that a) nobody will want to buy, and b) nobody will be able to, because no dealership will stock them, except for MAYBE a single unit loss-leader or two for the Sunday ad in the paper, to drag in suckers that they will then (attempt to) up-sell to a more optioned-up unit on the lot.
      Oooohhh, I might have to disagree with this statement. The dealership that my son works for sells as many Jetta "S" models as they do well-equipped "SEL's." The mid-range "SE's" are the ones sitting on the lots. I drove an "S" with auto trans on a 250 mile dealer trade a couple of weeks ago and it really isn't that bad of a car. It's the perfect entry-level VW for someone looking for basic transportation or a parent looking for a car for their first-time driver. And, whatever VW is doing, it helped VW sell 97,448 Jettas in 2010, which was up 8% from 2009.

      The Passats on display at the Chicago Auto Show were well received and one of the most popular cars at the VW display, especially the TDI.
      Last edited by vwbugstuff; 02-20-2011 at 09:43 PM.

    Page 1 of 2 12 LastLast

    Posting Permissions

    • You may not post new threads
    • You may not post replies
    • You may not post attachments
    • You may not edit your posts
    •