Welcome to NYC, getting fired in NYC is probably the best experience in her career. It gives you a chance to reflect on what you need to improve.
I've been fired just 3x in my 15yr+ career working in NYC.
I highly recommend attending free trade shows in her industry where ever you can do a little free networking. In the meantime it's best to sort out the finances and wack out any unnecessary bills like cable, gym, eat in, but don't quit Starbucks. I've actually met some important people at Starbucks in NYC.
Don't go back looking for PM jobs those are very difficult to compete for, big firms hire only the creme of the crop these days. For a women this means looks and physical appearance before anything else, sadly.
Start looking for different roles in the same industry that you understand and can get you in the door easily. Michael Bloomberg created his empire, he started from the bottom.
I've had a PM that was 6'1" blonde, clueless, and we were scratching our heads as to how she even got the job. I figure she always has fresh lipstick she must be putting it on a lot!
NYC is a big rat hole, everyone's here to run the big rat race here.
Here are my unwritten rules for working in NYC:
- There are no real friends at work
- No such thing as job security unless you own the company
- Always watch your back and watch what you say and email to others
- Workday starts before the boss comes in and ends after the boss leaves
- Never show up to meeting empty handed
- Always answer a question with a 1/2 answer and a question
- Never make promises, keep your hands clean
If she can make it in NYC, she can work virtually anywhere.




wow. OP made no mention of working with headhunters. I have a pretty good idea of what working in NYC is like though. If I told a headhunter "don't waste my time by sending me amateurs, I want studs," and they kept a straight face, I wouldn't trust them.