Username or Email Address
Do you already have an account?
Forgot your password?
  • Log in or Sign up

    VWVortex


    Links back to The Car Lounge (opens in same window)
    Page 1 of 2 12 LastLast
    Results 1 to 35 of 36

    Thread: Ssangyong Chairman W Summit - $100k-plus luxury limousine

    1. Senior Member
      Join Date
      Dec 29th, 1999
      Location
      Sydney, Australia
      Posts
      20,892
      Vehicles
      2005 Subaru Outback 2.5i
      04-16-2013 09:58 PM #1
      As Hyundai does with the Equus, Ssangyong makes a LWB version of its Chairman W flagship sedan, with a wheelbase of 128". A new variant has debuted, the Chairman W Summit, an even more lavish version of the LWB limousine:






      Powered by the 5.0-litre V8, the Summit comes in at W114,640,000, which on exchange rates at hand is just under US$103,000. Consider that the base 3.2-litre CW600 Luxury comes in at W56,980,000 (approx. US$52,000) and the standard-wheelbase 5.0-litre V8 VVIP sedan comes in at W94,360,000 (just under US$85,000). The older series Chairman H ranges from W35,870,000 (approx US$32,000) for a base 2.8 500S Luxury to W47,730,000 (approx. US$43,000) for the flagship 3.2 600S VIP. Thus Ssangyong's two luxury sedan ranges spans between $30K and $100k!

      Also launched are the "Bow" version of the standard-wheelbase Chairman W sedan, with white leather interiors.
      Last edited by David Votoupal; 04-16-2013 at 10:06 PM.

    2. Member IridiumB6's Avatar
      Join Date
      Nov 29th, 2010
      Location
      Toronto, Canada
      Posts
      2,154
      Vehicles
      2014 Rogue SL, 2008 XC90 3.2
      04-16-2013 10:31 PM #2
      Ehh, I'd rather take an XJ

    3. Member MRVW00's Avatar
      Join Date
      Oct 30th, 2000
      Location
      Everywhere you want to be.
      Posts
      9,584
      Vehicles
      B5 2.8Q, Buell XB9S
      04-16-2013 10:35 PM #3
      Isn't this an old Mercedes?
      Tucker Max of the Gays and Demokratikally Elekted Minister of Slutty Gay Whoring and Muppet Sex of the People's Independent Republik of Offtopikstan
      RIP Cosmic TDI
      Quote Originally Posted by HideYoKids View Post
      Dann is More sassy than any man with facial hair should be. It's entertaining.

    4. Senior Member
      Join Date
      Dec 29th, 1999
      Location
      Sydney, Australia
      Posts
      20,892
      Vehicles
      2005 Subaru Outback 2.5i
      04-16-2013 10:48 PM #4
      Quote Originally Posted by MRVW00 View Post
      Isn't this an old Mercedes?
      Not the newer Chairman W, although it does have Mercedes-Benz drivetrains.

      The older Chairman H, on the other hand, is based on a modified Mercedes-Benz floorpan but has been continuously revised so to provide a cheaper alternative:

    5. Senior Member Iroczgirl's Avatar
      Join Date
      Feb 17th, 2007
      Location
      Bend, OR
      Posts
      20,019
      Vehicles
      '55 Ford 351C, '80 Typ 17 AAZ, '88 Typ 53b 9A
      04-16-2013 11:14 PM #5
      Who buys these things? The thing looks sooooo dated.
      Lots of VW stuff|Rare Scirocco parts!
      The family: '55 Ford 351C, '70 TR6 262Olds, '80 Rabbit AAZ, '84 C30 350, '88 Scirocco 9A, '97 Hardbody KA24E, '01 TJ 150AMC.

    6. Member stascom's Avatar
      Join Date
      Sep 12th, 2009
      Location
      So. Oregon
      Posts
      5,426
      Vehicles
      a Nissan
      04-16-2013 11:19 PM #6
      They don't care, if we don't buy them. There are 2 billion people in their own country.

    7. Member
      Join Date
      May 1st, 2006
      Posts
      424
      Vehicles
      E36 M3/4, R55 Clubman S
      04-16-2013 11:22 PM #7
      Quote Originally Posted by stascom View Post
      They don't care, if we don't buy them. There are 2 billion people in their own country.
      Ssangyong is South Korean.

    8. Member s-rocc's Avatar
      Join Date
      Nov 26th, 2001
      Location
      reassembled in a garage, pa
      Posts
      8,991
      Vehicles
      bunch of old german junk
      04-16-2013 11:22 PM #8
      That's a bigass B pillar.

    9. Banned Fritz27's Avatar
      Join Date
      Mar 8th, 2003
      Location
      Brickell
      Posts
      26,442
      Vehicles
      1986 Legs and/or 2014 Blue Non-MANual European Turbo Hatch
      04-16-2013 11:23 PM #9
      Quote Originally Posted by Iroczgirl View Post
      Who buys these things? The thing looks sooooo dated.
      Probably rich Korean businessmen that have to drive domestics to keep people happy.

      Regardless, you're always bitching about new cars. Shouldn't you like something that looks dated?

    10. Senior Member
      Join Date
      Dec 29th, 1999
      Location
      Sydney, Australia
      Posts
      20,892
      Vehicles
      2005 Subaru Outback 2.5i
      04-16-2013 11:40 PM #10
      Quote Originally Posted by Fritz27 View Post
      Probably rich Korean businessmen that have to drive domestics to keep people happy.

      Regardless, you're always bitching about new cars. Shouldn't you like something that looks dated?
      They have to compete with the Hyundai Genesis and Equus and the Kia K9. Dated? They don't look bad at al, and much better than other Ssangyong vehicles. Would they sell well abroad? If priced reasonably, then why not. They could even fill gaps in particular segments.

    11. Member genjy's Avatar
      Join Date
      Aug 7th, 2005
      Location
      Glendora, CA
      Posts
      4,075
      Vehicles
      Volvo C30 T5 6sp manual / Mazda5 5sp manual
      04-16-2013 11:53 PM #11
      Quote Originally Posted by stascom View Post
      They don't care, if we don't buy them. There are 2 billion people in their own country.
      fail

    12. Member IridiumB6's Avatar
      Join Date
      Nov 29th, 2010
      Location
      Toronto, Canada
      Posts
      2,154
      Vehicles
      2014 Rogue SL, 2008 XC90 3.2
      04-16-2013 11:54 PM #12
      Quote Originally Posted by stascom View Post
      They don't care, if we don't buy them. There are 2 billion people in their own country.

    13. Member FiveAinOne's Avatar
      Join Date
      Oct 5th, 2000
      Location
      SoCal
      Posts
      10,300
      Vehicles
      1991 GTI 16v, 2004 Mazdaspeed Miata
      04-17-2013 01:12 AM #13
      Quote Originally Posted by Fritz27 View Post
      Probably rich Korean businessmen that have to drive domestics to keep people happy.
      Koreans have tremendous pride towards their country.. if anything it would be a sense of pride to drive around in an uber-luxury Korean-made vehicle.

    14. Member stascom's Avatar
      Join Date
      Sep 12th, 2009
      Location
      So. Oregon
      Posts
      5,426
      Vehicles
      a Nissan
      04-17-2013 03:24 AM #14

      Shows how much I care about the brand.

    15. Senior Member
      Join Date
      Dec 29th, 1999
      Location
      Sydney, Australia
      Posts
      20,892
      Vehicles
      2005 Subaru Outback 2.5i
      04-17-2013 03:57 AM #15
      Quote Originally Posted by FiveAinOne View Post
      Koreans have tremendous pride towards their country.. if anything it would be a sense of pride to drive around in an uber-luxury Korean-made vehicle.
      Japanese and Koreans are known for being nationalistic consumers who will unabashedly pick locally-made products first, even if more expensive than foreign competition.

      As for "dated", they're not only contemporary but is there really anything wrong with not changing every year or two? Worked well for Volvo didn't it?

    16. Senior Member
      Join Date
      Dec 29th, 1999
      Location
      Sydney, Australia
      Posts
      20,892
      Vehicles
      2005 Subaru Outback 2.5i
      04-17-2013 11:46 PM #16
      Additional fact: the Chairman Summit and the BOW edition use Bridge of Weir white leather.

      Of course, I'm going to add they should offer diesel engines, which would enhance the appeal of the two Chairman series. The Chairman W prices are somewhat lower than the Equus on the home market, so it overlaps with Gensis and Equus. The Chairman H straddles the top end of the Graudeur (Azera) and lower end of the Genesis.

      The latest brochures:
      http://www.smotor.com/kr/showroom/CH...nW_4_catal.pdf
      http://www.smotor.com/kr/showroom/CH...nH_4_catal.pdf

    17. Member partario's Avatar
      Join Date
      May 3rd, 2012
      Location
      Estonia, Europe
      Posts
      345
      04-18-2013 07:07 AM #17
      Quote Originally Posted by NoXenons View Post

      omg, MB copied Ssangyong!

    18. Senior Member
      Join Date
      Dec 29th, 1999
      Location
      Sydney, Australia
      Posts
      20,892
      Vehicles
      2005 Subaru Outback 2.5i
      04-18-2013 10:43 PM #18
      Haha! People will say it's the other way round, except there is at least a legitimate association between Ssangyong and Mercedes-Benz, including utilisation of technology.

      In marketing terms it's useful, but not make it overt. Sure, many people will know of some M-B connection, engines and all. But Ssangyong can spin it, when going into new markets, by saying that it's proven technology and components (which they are), precisely because it will allay customer fears about a new product with no track record.

    19. Member A&F's Avatar
      Join Date
      Feb 13th, 2013
      Posts
      2,300
      Vehicles
      911 3.2
      04-18-2013 11:33 PM #19
      Quote Originally Posted by FiveAinOne View Post
      Koreans have tremendous pride towards their country.. if anything it would be a sense of pride to drive around in an uber-luxury Korean-made vehicle.
      I doubt people buy these to drive.

      More like you are being chauffeured and I sure most owners are actual fleets.

      Kinda like how we had $100k Lincoln stretch limos all over the place for ages.

    20. Member izzo's Avatar
      Join Date
      Mar 19th, 2004
      Location
      Bulgaria
      Posts
      17,521
      Vehicles
      '96 Fiat Puntamera diesel
      04-18-2013 11:57 PM #20
      Quote Originally Posted by MRVW00 View Post
      Isn't this an old Mercedes?
      /thread

    21. Member The Chemist's Avatar
      Join Date
      May 2nd, 2003
      Location
      Shanghai / 上海
      Posts
      3,953
      Vehicles
      Electric Vespa Clone; Giant FCR3500; Shanghai Metro
      04-19-2013 12:12 AM #21
      Quote Originally Posted by stascom View Post

      Shows how much I care about the brand.
      Even if Ssangyong was Chinese, it'd still be major fail - there's nowhere near 2 billion people in China.
      "Love is better than anger. Hope is better than fear. Optimism is better than despair. So let us be loving, hopeful and optimistic. And we'll change the world."

      - Jack Layton, 1950-2011

    22. Senior Member
      Join Date
      Dec 29th, 1999
      Location
      Sydney, Australia
      Posts
      20,892
      Vehicles
      2005 Subaru Outback 2.5i
      04-19-2013 12:55 AM #22
      Quote Originally Posted by A&F View Post
      I doubt people buy these to drive.

      More like you are being chauffeured and I sure most owners are actual fleets.

      Kinda like how we had $100k Lincoln stretch limos all over the place for ages.
      Certainly, this has been the case with long-wheelbase limousines and as I said, Hyundai builds a LWB version of the Equus to perform a similar role. And it's the same with luxury cars in Japan - you have a fair proportion of chauffeur-driven cars, but sedans like these are first and foremost aimed at the private market.

      The standard Chairman W for comparison:


      Quote Originally Posted by izzo View Post
      /thread
      Again, only the Chairman H is based on a Mercedes-Benz chassis, albeit modified and continuously updated. The Chairman W uses a newer platform, although both do employ Mercedes-Benz technologies.

      Quote Originally Posted by The Chemist View Post
      Even if Ssangyong was Chinese, it'd still be major fail - there's nowhere near 2 billion people in China.
      I hope I'm not being condescending or offending, but my sparse appearances on the Car Lounge can be explained by the quality of various replies on this thread. Rather than substantial discussion, we get appalling ignorance and innuendo.

      The whole point here has been to inform, to educate, to give people something to think about. Here, I aimed not just to discuss a new variant of a car, but open up possibilities as to how well this would go in foreign markets. After all, Hyundai has the Genesis and Equus and Kia has the K9, and in Korea the only competition comes from Ssangyong, and the two Chairman series also happen to be its only passenger cars as opposed to SUVs.

      Is there any point in bothering when we can't get thoughtful discussion like we used to get on the CL and all too rarely now? I'm sorry but it saddens me as someone who's been on here for many, many years.

    23. 04-21-2013 04:15 AM #23
      Quote Originally Posted by Iroczgirl View Post
      Who buys these things? The thing looks sooooo dated.
      It's nothing compared to the Toyota Century.



      Old wealthy Asians tend to be pretty conservative when it comes to their automobiles.



      Quote Originally Posted by David Votoupal View Post
      Japanese and Koreans are known for being nationalistic consumers who will unabashedly pick locally-made products first, even if more expensive than foreign competition.

      As for "dated", they're not only contemporary but is there really anything wrong with not changing every year or two? Worked well for Volvo didn't it?
      Not nearly as true for Koreans as for the Japanese.

      The Korean market is huge for BMW (even bigger for BMW than the Japanese market).

      The Korean market is so impt. for BMW that they are building their 1st BMW driving center in Asia in Korea (and not China).
      Last edited by CP1; 04-21-2013 at 04:19 AM.
      Why you wouldn’t (buy an Optima SX):

      Because you have your eyes on the Frigidaire Limited Edition Camry that you saw last weekend at the neighborhood Autoplex
      .
      - LeftLaneNews

    24. 04-21-2013 04:24 AM #24
      Quote Originally Posted by NoXenons View Post



      Is this the best NoTroll can do?

      Oh, look - S Class shaped headlights (does this mean MB borrowed a styling cue from Honda? Oh noes!)





      And look - triangular shaped taillights that can be found on a rendition of the E Class and the CL.





      So that must make the 7G Accord a "copy" of MB or MB a copy of the Accord.


      And oh, look, a grill with horizontal slats and a center divider.

      Last edited by CP1; 04-21-2013 at 04:37 AM.
      Why you wouldn’t (buy an Optima SX):

      Because you have your eyes on the Frigidaire Limited Edition Camry that you saw last weekend at the neighborhood Autoplex
      .
      - LeftLaneNews

    25. Member aussie88's Avatar
      Join Date
      Dec 13th, 2010
      Location
      ɐıןɐɹʇsnɐ
      Posts
      955
      Vehicles
      1988 Mercedes-Benz 190e, 1970 VW Lowlight pickup, 1990 Toyota mr2 n/a
      04-21-2013 05:32 AM #25

      ಠ_ಠ

    26. Senior Member A.Wilder's Avatar
      Join Date
      Mar 1st, 2003
      Location
      Raleigh, NC
      Posts
      22,124
      Vehicles
      08 Elantra, 12 Focus
      04-21-2013 06:45 AM #26
      Quote Originally Posted by NoXenons View Post

      wow, i never noticed that. the headlights look interchangeable
      Quote Originally Posted by koidragon1980 View Post
      If Jesus is your pilot, then irony is your vehicle.

    27. Member Avus's Avatar
      Join Date
      Sep 20th, 2000
      Location
      Toronto
      Posts
      8,270
      Vehicles
      2008 Hyundai Accent, 2007 S2000
      04-21-2013 09:03 AM #27
      If there were that much American bought cars like Lincoln Continental, Cadillac STS/DTS instead of Mercedes/BMW S class/7 series, it is not hard to think Ssangyong are able to sell these in Korea...

      Hey, there are actually a few people who will buy Acura RL/RLX instead of Mercedes/BMW/Lexus. /troll
      Windows Vista (32bit only)/7/8 "God Mode"
      - Create new folder on desktop
      - rename folder to the following:
      GodMode.{ED7BA470-8E54-465E-825C-99712043E01C}

    28. Senior Member
      Join Date
      Dec 29th, 1999
      Location
      Sydney, Australia
      Posts
      20,892
      Vehicles
      2005 Subaru Outback 2.5i
      04-23-2013 09:54 PM #28
      Quote Originally Posted by Avus View Post
      If there were that much American bought cars like Lincoln Continental, Cadillac STS/DTS instead of Mercedes/BMW S class/7 series, it is not hard to think Ssangyong are able to sell these in Korea...

      Hey, there are actually a few people who will buy Acura RL/RLX instead of Mercedes/BMW/Lexus. /troll
      Was the STS/DTS a direct competitor in that segment though, or a segment below? Ssangyong's direct competitors are the Genesis, Equus and K9, and consequently whoever is competing directly when them. I wouldn't put the biggest Acura near the same category.

      What I am more asking at is:

      a) do you think there is a market for Ssangyong's luxury sedans in the US, given Hyundai is already there with them?

      b) how would you price and market the Chairman W and Chairman H? What should be the target markets and price range, given the pricing in Korea (c. $30-40k for the H and $50-100k for the W)?

      c) what should the marketing campaign involve in terms of promoting its qualities?

    29. Moderator Oliver@triplezoom's Avatar
      Join Date
      Nov 30th, 1999
      Location
      Fredericton NB Canada
      Posts
      44,309
      Vehicles
      2007 Mini Cooper S, 2006 Mazda6 GT wagon, 2007 Mazda3 GT sedan
      04-23-2013 10:09 PM #29
      Quote Originally Posted by stascom View Post
      They don't care, if we don't buy them. There are 2 billion people in their own country.
      Are you one of the people who thought the Boston bombers were from the Czech Republic?

    30. Member Ryukein's Avatar
      Join Date
      Dec 10th, 2006
      Location
      Detroit, MI / Carlisle, MA
      Posts
      11,150
      Vehicles
      1984 Mercedes-Benz 300TD Turbodiesel
      04-23-2013 10:11 PM #30
      It's boring as hell, but that interior looks awesome
      Twitter | Car Photoblog | Art Blog | Instagram
      Quote Originally Posted by Turbio! View Post
      I wish to subscribe to your newsletter.
      Quote Originally Posted by ClothSeats View Post
      In after Ryukein seal of approval.

    31. 07-23-2013 10:00 AM #31
      These are truly stunning examples. You should check out the ones available on the web for some more exquisteness. Really high quality stuff.
      Last edited by lucyr8; 02-24-2014 at 12:28 PM.
      love loves to love R8's

    32. Moderator aar0n.'s Avatar
      Join Date
      May 7th, 2004
      Location
      NYC
      Posts
      11,639
      Vehicles
      MK4 R32, '14 Jeep
      07-23-2013 10:56 AM #32
      Quote Originally Posted by FiveAinOne View Post
      Koreans have tremendous pride towards their country.. if anything it would be a sense of pride to drive around in an uber-luxury Korean-made vehicle.
      That and the absurdly high tariffs set for foreign cars over there
      Flickr™
      DubCult.

    33. Member Avus's Avatar
      Join Date
      Sep 20th, 2000
      Location
      Toronto
      Posts
      8,270
      Vehicles
      2008 Hyundai Accent, 2007 S2000
      07-23-2013 11:25 AM #33
      Quote Originally Posted by David Votoupal View Post
      a) do you think there is a market for Ssangyong's luxury sedans in the US, given Hyundai is already there with them?
      No... Luxury car buyer like "brand name" & "cachet". Ssangyong had none of that. Unless they do some as drastic as Toyota built Lexus brand. Otherwise it will just fail like VW Phaeton.
      Windows Vista (32bit only)/7/8 "God Mode"
      - Create new folder on desktop
      - rename folder to the following:
      GodMode.{ED7BA470-8E54-465E-825C-99712043E01C}

    Page 1 of 2 12 LastLast

    Posting Permissions

    • You may not post new threads
    • You may not post replies
    • You may not post attachments
    • You may not edit your posts
    •