Ram sales in June surged 56% vs. prior year
The market is responding positively to Ram's redesign. Forget Silverado... It almost caught Ford F-series this month!
Well, since Ford went EcoBoost with the F-150, it has unabashedly pushed technology and frequent updates. It ditched the old SBC/"if it ain't broke don't fix it" mentality of truck buyers from twenty years ago and realized that the market is trending towards luxe with an air of functionality. And the EB motors are absolutely unreal, especially paired to the new 10 speed. So quiet, so effortless, and quite efficient for the power they make. The Raptor speaks to me on a spiritual level and every time I drive one I wonder if I could live with myself hopping in and out of one on a daily basis at the places I frequent.
With the latest redesign, RAM split the difference between the old and the new. Big, updated V8 and fan-freaking-tastic 8-speed auto. It is the truck-tuned powertrain that is beloved in musclecars everywhere. The Hemi is plenty modern to compete with the Ecoboost and plenty stout and old school to capture the traditionalists. BUT, they've added coils in the rear (first to do so), come out with what are objectively the best interiors in the full-size truck biz, and iterated with models that most people actually need. The Rebel isn't a Raptor, but it's mostly better for it. The Power Wagon is a true back country beast and doubles as a serious HD truck that doesn't lose much by way of tow capacity in spite of its off road prowess.
GM, meanwhile, has just stuck with controversial facelifts, minor interior improvements, a new turbo-4 that clearly isn't really what the full-size market was looking for. Somehow they've managed to not lean on "tried and true" as well as Toyota without improving or iterating as well as Ford/RAM. No revolutionary chassis tech, no game-changing new motors, and not really enough updates to the LS lineup to capitalize on the otherwise innate strength(s) of GM.
(all of this spoken as someone who desperately wants a diesel Colorado ZR2)
Ram also has the mild hybrid 48V system for the V8 and V6 that adds about 140lbs ft of torque.
On the Hemi it increases towing capacity to 12,000lbs!!!
light duty truck, best styling, best ride, and 19MPG with the hybrid Hemi.
Ram is hitting it out of the park right now.
And Hellcat Ram is in the pipeline
money towards the hardware that matters, not useless bells and good-for-nothing whistles.
strippers are always the answer.
GM knows this, they created the segment with the Sierra Denali. They just half assed it this round and they’re paying for it.
Silverado buyer here.
The MD isn't helping bolster GMs numbers yet, and with the way their dealer network fumbles the upfit, maybe the MD sales won't help their numbers at all.
Plus the contractors of the world are killing it right now, and the big Cummins and F450s are on the lots waiting to be bought.
Past: 1998 Accord V6 LX
2007 Mazdaspeed 3 (KIA 2-24-11)
2009 Mazdaspeed 3 (KIA 9-19-11)
2003 Jetta GLS 2.slow (good riddance)
2010 VW GTI
As noted above, the % cash on the hood in June will ensure that Ram widens this lead over Chevy.
15% off MSRP on tons of trucks.
20% off earlier builds like mine.
Before you even talk to the dealer about discounts.
Ram is buying share right now.
EDIT - had I bothered to read the sale thread before posting:
FCA Reports June 2019 U.S. Sales
FCA US reports best June retail sales in 18 years; best total sales in 14 years
Ram pickup trucks notch record as sales jump 56 percent to 68,098 vehicles sold
Jeep® Gladiator captures an estimated 7 percent of the mid-sized truck market in its first full month in dealerships
Dodge Charger posts highest June sales in 12 years
FCA ends monthly sales reporting; first quarterly report to occur Oct. 1
FCA US LLC reported its best June in 14 years as total sales climbed 2 percent to 206,083 vehicles, driven by Ram pickup trucks which had its highest month of sales since the brand was detached from Dodge and launched as a standalone division in 2009.
Sales of Ram pickups for June rose 56 percent to 68,098 vehicles. For the quarter, Ram pickup truck sales finished at 179,454 vehicles.
Jeep® Gladiator sales reached 4,231 vehicles sold, which helped the nameplate capture an estimated 7 percent of the mid-sized truck market after only one full month on dealership lots.
The Dodge Charger also reached its highest level since 2007 with sales of 9,034 vehicles.
Overall, June retail sales for FCA US hit the highest level in 18 years with 156,588 vehicles sold. Fleet sales totaled 49,495 vehicles and accounted for 24 percent of total sales.
Last edited by chois; 07-03-2019 at 03:15 PM.
2014 Passat SE, 1.8tsi, 5sp / 1986 Golf Custom
2019 DT Ram 5.7 16V / 2005 E-450 motor home 6.8 20V
A2 Golf & A2 Coupe racers